When you start with meaningful, disruptive ideas, the possibilities are endless.

We are a group of chief marketing officers, award-winning creatives, strategists, data-specialists and partner integrators who are forever curious and never settle for business as usual.

 

What We Do

We transform businesses by building unforgettable customer experiences using strategy, culture, design, communications and technology.

Every customer touchpoint tells a brand story, for better or for worse. We create strategies that remove friction, add value and strengthen emotional connections to change customer behaviors, driving growth and building loyalty.

 

Why We Do It

Disruption is hard, but irrelevance is worse. Brands must reinvent themselves the right way to compete long-term.

We inspire others to think beyond. Beyond advertising. Beyond messaging. Beyond communications. These alone won’t solve your problems, but transforming your customer experience will.

We want to work with fellow restless dreamers – those who are curious, scribble notes throughout the day and wake up in the middle of the night with a new thought – who care about connecting the dots and building value.
That’s our motivation.

 
 

How We Do It

We bring strategy, creative and partner integration to transform your business for a better customer experience.

We listen first. Always. It’s critical we hear from you – your goals, insights, concerns and context. Sitting down together from the start ensures our teams are aligned and trust one another.

Our process uses brand storytelling that won’t limit us to a specific technology but rather a methodology that ensures the best fit for each client and situation – a blend of art, science, culture and story that disrupts with purpose.

We are honest, give tough love and give respect. We understand the power of authenticity and what it means to do the next right thing.

Our Approach

We transform businesses by building unforgettable customer experiences using strategy, culture, design, communications and technology.

Our approach is customer-centric, so we evaluate three key elements to unleash the potential of your communications, products and services and operations for a unified brand experience – not only to ignite the senses, but to move people.

1

Remove friction

We make it easier for your customers to do business with you by simplifying the complex and addressing the frustrating, confusing or slow points along your customer’s journey.

2

Add Value

It’s not always about fixing what’s wrong. Some times the opportunity exists in new ways to provide more value for your customers – taking what works and making it work even better

3

Strengthen Emotional Connections

Whether B2C, B2B or B2G, all business is human-to-human. Logic matters, but emotions can override. Breaking through the noise of our digital world requires a personal touch that stands out and lasts.

Our Leadership

Powerful perspective pushing boundaries.

Scott Baitinger

Innovation Lead

The creative/CMO hybrid

Mashup-of of marketer, agency leader, consultant and entrepreneur, Scott Baitinger combines creative, digital, e-commerce and cross-channel strategy to impact behaviors through unmatched customer experiences. Grounded in his rare background of having been both an agency creative director and client-side CMO, he leads innovation strategies to ensure customer acquisition is digitally traceable and scalable. He is also the resident foodie with serious culinary street cred after his Streetza Pizza food truck was named Bloomberg BusinessWeek’s no. 1 food truck in the U.S.

Greg Brown

Account Lead

The poker-face interpreter

Greg Brown uses his innate ability to understand team dynamics and individual motivations to align talents and roles for optimal project outcomes. Whether working with services, such as healthcare or finance, or goods, such as food or beverage, Greg commandeers the client perspective to anticipate challenges and ensure teams deliver on strategy and make critical adjustments along the way. As a client engagement lead at Disrupt, he is invested in the client experience as clients explore new ways to transform business and customer outcomes.

Bill Kresse

Creative Lead

The creative tee-to-green visionary

Bill Kresse brings more than 30 years’ experience crafting strategically creative and high-concept award-winning campaigns. From professional basketball to food and beverage to banking to healthcare to arts and entertainment, Bill develops relevant, provocative and memorable campaigns that move people, provoke engagement and interaction to build brand loyalty authentically. His unrattled focus and ability to unleash originality produce creative concepts that don’t settle for par. With respected tenure and peer recognition, Bill leads creative strategy for cross-functional client challenges at Disrupt.

Monica MacKay

Engagement Lead

The calm, collected navigator

Known for a steady demeanor and listening before offering counsel, Monica MacKay leads corporate communications, public relations and reputation management efforts for Disrupt clients. She has an instinct for combining the right message, scenario and timing, whether proactively building positive brand equity with thoughtful, relevant visibility initiatives or troubleshooting sensitivities with scenario planning and rapid-response efforts. As a client engagement lead, she builds quality public and stakeholder engagement programs to enhance marketing, experiential and digital solutions.

Paul Pousha

Strategy Lead

The curious, data-loving architect

Paul Pousha offers tested leadership from running large teams of award-winning omni-channel brand experiences. With a passion for technology, he accelerates client growth with digital strategies for end-to-end solutions that improve all customer touchpoints – ultimately delivering a more effective brand story. Whether working with Taco Bell to launch its most successful product ever or evolving a hobby into a bigger initiative to promote pollinator health, Paul is recognized for orchestrating dynamic initiatives that make a difference and use new engagement tools.

Andrew Rose-Rankin

Technology Lead

The persevering business engineer

A disciplined optimizer, Andrew Rose-Rankin leads operationally sound, visually compelling, brand-centric technology solutions to grow startups and serve clients with a unique collaboration of growing reach, exposure and online market share. Pulling from his decade-long experience as a CEO, Andrew understands the intricacies of organizations and how to fine-tune them with a combination of creativity and data. He focuses on private equity, venture capital, franchise, retail services, security and e-commerce and is Disrupt’s bilingual strategist for companies serving English- and Spanish-speaking markets.

Our Values

We didn’t set out to create an agency; we wanted to shake things up. We wanted to ignite a movement, inspire others, make a meaningful impact for our co-workers, clients and the communities in which we live. We wanted to explore the limits of what’s possible and change the world for the better.

We wanted to create a disruption. So we did.

And as our movement moves forward, we’re looking for like-minded people. The Disruptors we seek are:

INSPIRATIONAL: Fresh perspectives and open-minded acceptance help us all achieve our best. When someone has an idea, point of view, or special talent, we want to hear, learn, be inspired and build on it.

INNOVATIVE: To some people, “creative” is a department. To us, it’s a resourceful problem-solving approach common to all Disruptors and applied to everything we do.

COLLABORATIVE: It’s a cutthroat world out there. But not in here. At Disrupt, we’d rather support each other than compete with each other.

SELFLESS: Customers, clients and ideas always come first. So you won’t find last names on the door or inflated alphabet soup job titles – just people willing to jump in and make a difference.

RELIABLE: We like people who do what they say.

So what do you say? Are you in?

Contact Us