This week we packed for warmer weather and headed down to Orlando to join our client Evinrude at ICAST, the world’s largest sportfishing show. Not only did we get to see the latest gear innovations, accessories and apparel on the exhibit floor, but we had the pleasure of working side-by-side with Evinrude’s pro staff, Team Evinrude and influencers to craft social strategies during the company’s Brand Ambassador Summit.

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